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The term smurf it is used in the colloquial language from several South American countries. It can be the adjective used to qualify the individual who belongs to the upper class of society .

For example: “The owner of the company is a smurf who has a fortune”, "I was a bride with a smurf who wanted to give me all tastes, but social differences ended up distancing us", "That smurf never went through financial hardship or know what the effort to pay the bills is".

Usually smurf is used in a way derogatory or pejorative . The notion can also refer to who puts a lot of care when it comes to getting ready and usually to show off of its elegance: “I put on Smurf to go to the party tonight”, "That smurf intends to excel with his imported suit but nobody pays attention", "Don't be a smurf and get your clothes dirty like everyone else".

Take the case of a political debate between leaders of different parties. The leader of Workers Party accuses the president of Conservative Party of pretending a "Government for smurfs": with this expression, it refers to an alleged plan so that public policies benefit the privileged sectors of the community .

Smurf can even qualify a place or object . A “Smurf restaurant”, in this framework, it is an establishment that presents a very careful decoration and refined gastronomic proposals. These types of ventures usually have very high prices, which are frequented by the wealthiest subjects and, generally, pretentious (i.e. the smurfs).

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